LuckyDiem is looking for a dynamic, self-starter to join our team as a Marketing Associate. This is a unique opportunity to work in a fintech marketplace with users and customers.
Ideally the candidate will be located in the New York City metro area but for now the position is remote.
Job Responsibilities
Consumer (App):
Develop integrated app install marketing campaigns to attract and retain users
Create a cohesive customer contact strategy to optimize the customer journey and ultimately increase conversion, engagement and retention – utilizing marketing promotions, emails, push notifications and in-app notifications
Create effective acquisition testing strategies
Develop and implement the consumer-focused social media strategy across social media platforms such as Facebook, Instagram, Twitter, etc
Research the competition and determine how to best reach the core demographic
Track performance, make recommendations and iterate based on previous performance results
Deliver weekly and monthly reports on all KPIs
Handle customer support inquiries
Customer (Advertising Platform):
Assist with the onboarding of customers
Execute Customer Success Plan
Communicate with customer post-campaign launch
Help increase customer retention rate
Skills:
Experience in paid social advertising and SEM campaigns with a proven track record
Understanding of the digital B2C business with a mix of CRM, media, creative and customer journey knowledge
Experience with mobile app UI/UX best practices and gamification tactics a plus
Strong analytical skills, with the ability to be articulate, professional and decisive
Strong computer skills with Microsoft Office (Word/Excel/Powerpoint) and Adobe Creative Suite
Experience with Google Analytics
Must be able to work in a fast-paced environment
Excellent attention to detail. Strong project management skills with demonstrated ability to multi-task and set priorities within a tight timeline
A minimum of 1-2 years in a digital marketing role and a Bachelor's Degree is required
To apply for this position, please forward your cover letter and resume to jobs@luckydiem.com.